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Felt & Wood vs SpyFu

Both are in SEO tools. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Felt & Wood has a free plan; SpyFu does not.
  • Extra costs: Felt & Wood states none; SpyFu $59 for the first month; $30 per additional user.
 Felt & WoodSpyFu
Starting priceFree planfrom $39/mo
Free planYesNo
Free trialNoNot stated by the vendor
PlansWorkshop access ($0)Basic ($39/mo); Pro + AI ($119/mo); Team / Agency ($249/mo)
Fees and pricing notesFree during validation; no paid plan yet$59 for the first month; $30 per additional user
Best forEcommerceNot stated
Key featuresChecks an Etsy title, all 13 tags and the description against published guidance; Readiness score out of 100 with rule-based notes; Copy suggestions and text export; Draft text is processed in your browser, with no loginCompetitor keyword and ad research with 10+ years of historical data; Site audit with AI fixes; Weekly tracked keyword rankings; Automated and white-labeled reporting
Checked on2026-10-122026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

Felt & Wood

  • Free with no account or card
  • Does not invent search volume or competitor sales figures
  • Draft text stays in your browser, per the site

Trade-offs

  • The free price is for the validation period, and a paid plan may be tested later
  • The score measures listing readiness, not Etsy ranking
  • Does not connect to your Etsy shop, so you paste each listing in by hand

Visit Felt & WoodFull listing

SpyFu

  • Unlimited search results and data exports on Pro + AI and Team
  • Annual billing gives 3 months free (25% savings)
  • 10+ years of historical data on every plan

Trade-offs

  • Basic limits search results and exports to 10k rows and 1 user
  • Pro + AI is $59 for the first month, then $119 a month
  • Extra users are $30 each on Pro + AI

Visit SpyFuFull listing