EZ Texting vs Klaviyo
Both are in SMS marketing. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Klaviyo has a free plan; EZ Texting does not.
- Fees: EZ Texting Starting at $3,000 a month; talk to sales; Klaviyo states none.
| EZ Texting | Klaviyo | |
|---|---|---|
| Starting price | from $20/mo | Free plan · from $20/mo |
| Free plan | No | Yes |
| Free trial | Yes | Not stated by the vendor |
| Plans | Launch ($20/mo annual); Boost ($60/mo annual); Scale ($100/mo annual); Enterprise () | Free ($0); Email ($20/mo); Marketing ($90/mo) |
| Fees | Starting at $3,000 a month; talk to sales | Not stated |
| Best for | Not stated | Ecommerce |
| Key features | Mass texting and conversational texting; Text automations and workflows; AI Compose and AI Reply; Keywords, QR codes, signup forms and click-to-text buttons | Email campaigns, signup forms and segmentation; 350+ integrations (Email and up); A/B testing (Email and up); Generative AI for subject lines, content, images and segments |
| Checked on | 2026-10-03 | 2026-10-01 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
EZ Texting
- Unlimited contacts, keywords and signup forms on every plan
- Start free offered on the page
- Every plan includes the same core features
Trade-offs
- The prices shown are billed annually; monthly plan prices were not captured
- Launch is subject to a telecom fee, which Boost and Scale waive
- Overage credits cost 3 to 4 cents each
- Enterprise starts at $3,000 a month
Klaviyo
- Free plan with 500 emails a month
- 350+ integrations
- A broad ecommerce toolset on the Marketing plan
Trade-offs
- Priced by active profiles, so cost rises as the list grows
- Email support on Free lasts only 60 days
- A/B testing is not on the Free plan