EmailOctopus vs MailerLite
Both are in Email marketing and Newsletter platforms. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- EmailOctopus's cheapest paid plan is $9/mo, against $10.80/mo for MailerLite.
- MailerLite offers a free trial; EmailOctopus does not say it does.
- Fees: EmailOctopus Billed yearly; price rises with subscribers; MailerLite Custom pricing.
| EmailOctopus | MailerLite | |
|---|---|---|
| Starting price | Free plan · from $9/mo | Free plan · from $10.80/mo |
| Free plan | Yes | Yes |
| Free trial | No | Yes |
| Plans | Starter ($0); Pro ($9/mo annual) | Free ($0); Comfort ($12/mo, $10.80/mo annual, $129.60/yr); Power ($25/mo, $22.50/mo annual, $270/yr); Enterprise () |
| Fees | Billed yearly; price rises with subscribers | Custom pricing |
| Best for | Not stated | Creators, Small business |
| Key features | Drag-and-drop editor or your own HTML; 100+ mobile-friendly templates; Merge-tag personalisation; Automations | Email campaigns and automations; Drag and drop editor; Websites and landing pages; Signup forms |
| Checked on | 2026-10-03 | 2026-10-01 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
EmailOctopus
- Free plan with up to 2,500 subscribers and 10,000 emails a month
- 20% lifetime nonprofit discount
- Plans upgrade automatically as your list grows
- Pro includes unlimited users, landing pages and forms
Trade-offs
- The free plan shows EmailOctopus branding and allows 1 landing page, 1 form and 1 user
- There is no free trial; the free plan is the way to try it
- Pro starts at 10,000 emails a month at the entry tier
MailerLite
- Free plan with 2,500 emails a month
- 14-day trial of paid features with no card
- Every paid plan includes the full feature set
- Websites and landing pages included
Trade-offs
- The free plan is limited to 250 subscribers and community support
- Price rises with list size
- Unlimited automations and landing pages need Power