Dreamdata vs Wicked Reports
Both are in Attribution. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Fees: Dreamdata Custom pricing; guided free trial available; Wicked Reports states none.
| Dreamdata | Wicked Reports | |
|---|---|---|
| Starting price | Free plan | from $499/mo |
| Free plan | Yes | Not stated by the vendor |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free ($0); Advanced () | Measure ($499/mo); Scale ($699/mo); Maximize ($999/mo); Enterprise ($4999/mo) |
| Fees | Custom pricing; guided free trial available | Not stated |
| Best for | Not stated | Ecommerce |
| Key features | B2B web analytics with cookie and cookie-less tracking; Engagement scoring and company identification; Audience builder and Slack or Teams notifications; Ad spend report and B2B benchmarks | FunnelVision pre-built views; Cohort and LTV reports; Lifetime lookback and lookforward; Major ad platform, cart and CRM integrations |
| Checked on | 2026-10-03 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Dreamdata
- Free plan with 5 seats and no card
- Guided free trial of Advanced available
- Built for B2B revenue attribution
Trade-offs
- Free keeps user history for 2 months and allows 3 stage models and 1 sync
- Advanced is custom priced
- Activation is an add-on
Wicked Reports
- Transparent monthly prices
- Lifetime-value and cohort reporting on every plan
- Server-side tracking to reduce direct conversions
Trade-offs
- Starts at $499 a month
- API integrations need Scale ($699 a month)
- Prices are for the lowest annual-revenue bracket and rise with revenue