Convert Experiences vs VWO
Both are in A/B testing. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Fees: Convert Experiences Price on request, annual only; VWO Quote, schedule a demo.
| Convert Experiences | VWO | |
|---|---|---|
| Starting price | from $299/mo | Not verified yet |
| Free plan | Not stated by the vendor | Not stated by the vendor |
| Free trial | Yes | Not stated by the vendor |
| Plans | Growth ($399/mo, $299/mo annual, $3588/yr); Pro ($599/mo, $420/mo annual, $5040/yr); Enterprise () | Growth (); Pro (); Enterprise () |
| Fees | Price on request, annual only | Quote, schedule a demo |
| Best for | Not stated | Not stated |
| Key features | A/B testing and split URL testing; Advanced targeting and goals, including behavioral targeting; Heatmaps (Convert Signals); QA wizard and sample ratio mismatch check | A/B/n, split URL and multivariate testing (multivariate from Pro); Visual and code editors; Unlimited experiments, variations and metrics; Multi-arm bandit and rollout campaigns |
| Checked on | 2026-10-01 | 2026-10-01 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Convert Experiences
- 15-day free trial with no card
- Yearly billing is 25% to 30% cheaper
- Flat price per tier, with 100,000 tested users a month included
Trade-offs
- Starts at $299/mo billed yearly, well above entry-level testing tools
- Growth is limited to 5 projects and 5 active experiences per project
- Overuse is charged per extra block of tested users
VWO
- Unlimited experiments, variations and metrics from the entry plan
- Part of a wider platform with behavior analytics and personalization
- Self hosting and an approval workflow on Enterprise
Trade-offs
- No prices are published; every plan is quoted through a demo
- VWO and AB Tasty have merged into Wingify, so the product line is changing
- Multivariate testing needs Pro