Convert Experiences vs Mida
Both are in A/B testing. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Fees: Convert Experiences Price on request, annual only; Mida Billed annually, at 100,000 monthly tested users, Quote.
| Convert Experiences | Mida | |
|---|---|---|
| Starting price | from $299/mo | Free plan · from $299/mo |
| Free plan | Not stated by the vendor | Yes |
| Free trial | Yes | Yes |
| Plans | Growth ($399/mo, $299/mo annual, $3588/yr); Pro ($599/mo, $420/mo annual, $5040/yr); Enterprise () | Sandbox ($0); Growth ($299/mo annual); Enterprise () |
| Fees | Price on request, annual only | Billed annually, at 100,000 monthly tested users; Quote |
| Best for | Agencies | Not stated |
| Key features | A/B testing and split URL testing; Advanced targeting and goals, including behavioral targeting; Heatmaps (Convert Signals); QA wizard and sample ratio mismatch check | A/B testing and split URL testing; AI generative experimentation (MidaGX); Unlimited variants, tests and goals on Growth; Advanced targeting rules and post-segmentation filtering |
| Checked on | 2026-10-01 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Convert Experiences
- 15-day free trial with no card
- Yearly billing is 25% to 30% cheaper
- Flat price per tier, with 100,000 tested users a month included
Trade-offs
- Starts at $299/mo billed yearly, well above entry-level testing tools
- Growth is limited to 5 projects and 5 active experiences per project
- Overuse is charged per extra block of tested users
Mida
- Free Sandbox plan with 100,000 monthly tested users
- 15-day free trial of Growth
- Pricing is by tested users, not by number of tests
Trade-offs
- Sandbox is limited to 2 variants, tests and goals and 60 days of data
- Growth is $299 a month billed annually
- Enterprise is quoted