CallFire vs SimpleTexting
Both are in SMS marketing. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- SimpleTexting's cheapest paid plan is $33.20/mo, against $99/mo for CallFire.
- Fees: CallFire No monthly fee; 6 cents per minute or text; SimpleTexting Extra credits 5.5 cents each; $4 one-time carrier registration; carrier fees extra.
| CallFire | SimpleTexting | |
|---|---|---|
| Starting price | from $99/mo | from $33.20/mo |
| Free plan | No | No |
| Free trial | Not stated by the vendor | Yes |
| Plans | Lite ($99/mo); Startup ($199/mo); Grow ($299/mo); Pro ($599/mo); Pay As You Go () | 500 texts a month, local number ($39/mo, $33.20/mo annual, $398.40/yr) |
| Fees | No monthly fee; 6 cents per minute or text | Extra credits 5.5 cents each; $4 one-time carrier registration; carrier fees extra |
| Best for | Not stated | Not stated |
| Key features | Text messaging to prospects and customers; Voice broadcast to large contact lists; IVR and automated phone systems; Call tracking of advertising performance | Mass texting and two-way messaging; Auto-replies and drip campaigns; Picture messaging (3 credits each); AI Assist message generator |
| Checked on | 2026-10-04 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
CallFire
- Unlimited contacts on every plan
- Pay as you go option with no monthly fee
- Free inbound call recording and real-time reporting included
Trade-offs
- Unused allowances expire at the end of the cycle
- Phone number and keyword rentals are extra
- The page does not state a trial length
SimpleTexting
- Free trial with no credit card
- 30-day money-back guarantee
- Unlimited contacts and three users on every paid plan
- Free replies and incoming messages
Trade-offs
- The price depends on texts per month and number type, so the cost is not one fixed number
- Carrier fees are extra, and there is a $4 one-time carrier registration
- Extra users are $20 a month each
- Extra credits are billed at 5.5 cents each