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Buffer vs Loomly

Both are in Social media management. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Buffer's cheapest paid plan is $5/mo, against $49/mo for Loomly.
  • Buffer has a free plan; Loomly does not.
  • Fees: Buffer states none; Loomly Custom pricing; contact us.
 BufferLoomly
Starting priceFree plan · from $5/mofrom $49/mo
Free planYesNo
Free trialYesYes
PlansFree ($0); Essentials ($5/mo annual, $60/yr); Team ($10/mo annual, $120/yr)Starter ($65/mo, $49/mo annual, $588/yr); Beyond ($332/mo, $249/mo annual, $2988/yr); Enterprise ()
FeesNot statedCustom pricing; contact us
Best forCreators, Small businessNot stated
Key featuresPost scheduling per channel; Ideas and drafts; AI Assistant; Analytics (advanced on paid plans)Unlimited calendars and scheduling; Approval workflows and roles; AI Assistant chat and AI captions; Advanced analytics and scheduled reports
Checked on2026-10-012026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

Buffer

  • Free plan for up to 3 channels
  • 14-day free trial of paid plans
  • Priced per channel, so you pay only for what you connect
  • API access on every plan

Trade-offs

  • The free plan allows only 10 scheduled posts per channel
  • Pricing is per channel, so cost grows with each account
  • Approval workflows and unlimited team members need the Team plan

Visit BufferFull listing

Loomly

  • Free to start, per the page
  • Yearly billing saves 25%
  • Approval workflows on every plan

Trade-offs

  • Starter covers 12 social accounts and 3 users
  • Custom branding, custom roles and calendar 2FA enforcement need Beyond
  • Beyond is $249 a month billed yearly

Visit LoomlyFull listing