BiznTools ROAS Calculator vs Highnova Free Tools
Both are in Marketing calculators. Here is how their plans, prices and features compare, taken from each vendor's own site.
| BiznTools ROAS Calculator | Highnova Free Tools | |
|---|---|---|
| Starting price | Free plan | Free plan |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free tool ($0) | Free tools ($0) |
| Fees and pricing notes | None stated | None stated |
| Best for | Ecommerce, Small business | Not stated |
| Key features | Two modes: compare ad-attributed revenue with ad spend, or model break-even and target ROAS; Optional product cost, fulfillment, fee rates and fixed fees; ROAS as a multiple and a percentage; Break-even ROAS, target ROAS and contribution available for ads | ROAS calculator with ACOS and break-even ROAS; CAC and LTV calculator with LTV:CAC ratio; Ad budget calculator that works back from a revenue goal; Marketing budget calculator with a channel-by-channel split |
| Checked on | 2026-10-07 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
BiznTools ROAS Calculator
- Free with no signup
- Private: numbers are not sent or saved
- Documented formulas and worked examples
Trade-offs
- One calculator within the larger BiznTools collection
- Does not measure attribution, predict sales or recommend bids
- USD only
Highnova Free Tools
- Free with no sign-up
- The budget calculators recommend a channel split
- Built by a marketing agency
Trade-offs
- Only four calculators
- Written for businesses in the UAE
- The page promotes the agency's paid services