Bitly vs Hovercode
Both are in QR code generators. Here is how their plans, prices and features compare, taken from each vendor's own site.
| Bitly | Hovercode | |
|---|---|---|
| Starting price | Free plan · from $10/mo | Free plan · from $10/mo |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free ($0); Core ($10/mo annual, $120/yr); Growth ($35/mo, $29/mo annual); Premium ($300/mo, $199/mo annual) | Free ($0); Pro ($12/mo, $10/mo annual, $120/yr); Business ($39/mo, $32.50/mo annual, $390/yr); Business Plus ($99/mo, $82.50/mo annual, $990/yr) |
| Fees | Not stated | Not stated |
| Best for | Not stated | Not stated |
| Key features | Short links with click analytics; QR codes; Custom landing pages; UTM builder (Core and up) | Dynamic QR codes that do not expire on the free plan; Short links and multi-link pages; Form builder and GS1 Digital Link QR codes; Advanced tracking and analytics (Pro and up) |
| Checked on | 2026-09-30 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Bitly
- Free plan with unlimited clicks
- A custom domain is included from Growth
- Premium adds 50,000 API requests a month
Trade-offs
- The free plan allows only 5 links a month
- Core is sold on annual billing only
- Webhooks are Enterprise only
Hovercode
- Free forever plan with unlimited scans
- Free-plan dynamic QR codes do not expire
- Yearly billing is 12 months for the price of 10
- Branding removal from Pro
Trade-offs
- The free plan includes only 3 dynamic codes in total
- API access starts at the $39 Business plan
- Dynamic code limits on Business and up reset per month