Attribution vs SegMetrics
Both are in Attribution. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- SegMetrics's cheapest paid plan is $57/mo, against $199/mo for Attribution.
- Fees: Attribution Starts at, up to 10,000 monthly tracked visitors, Starts at; separate Shopify plan, Contact us; SegMetrics Book a demo.
| Attribution | SegMetrics | |
|---|---|---|
| Starting price | from $199/mo | from $57/mo |
| Free plan | No | Not stated by the vendor |
| Free trial | Yes | Yes |
| Plans | Pro ($399/mo); Shopify ($199/mo); Custom () | Launch ($57/mo); Grow ($197/mo); Scale ($397/mo); Enterprise () |
| Fees | Starts at, up to 10,000 monthly tracked visitors; Starts at; separate Shopify plan; Contact us | Book a demo |
| Best for | Not stated | Agencies |
| Key features | All 5 attribution models: first and last touch, linear, time decay, position-based; All ad connectors for every digital ad channel; Compare ROAS by model; HubSpot CRM lifecycle and deal-stage sync | Full funnel analytics: attribution, engagement and lifetime value; 100+ integrations; Unlimited users; Customer journey tracking and advanced segmentation (Grow and up) |
| Checked on | 2026-10-03 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Attribution
- 14-day free trial of Pro
- Yearly billing saves 16%
- A dedicated Shopify plan from $199 a month
Trade-offs
- Pro is limited to 10,000 monthly tracked website visitors
- Warehouse tooling and offline tracking need the Custom plan
- Pro starts at $399 a month billed monthly
SegMetrics
- 14-day free trial on every plan
- Unlimited users on every plan
- Annual billing gives 2 months free
- Starts at $57 a month
Trade-offs
- Priced by active contacts, so cost rises with your list
- Customer journey tracking and the ad conversion feeder start at Grow ($197)
- Server-side tracking and APIs need Scale ($397)