Ads Lighthouse vs Wask
Both are in Ad tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Wask's cheapest paid plan is $25/mo, against $49/mo for Ads Lighthouse.
- Extra costs: Ads Lighthouse states none; Wask About 1.00% of monthly ad spend; $25 shown at $2,500 of spend.
| Ads Lighthouse | Wask | |
|---|---|---|
| Starting price | from $49/mo | from $25/mo |
| Free plan | No | No |
| Free trial | Yes | Yes |
| Plans | Starter ($49/mo); Growth ($99/mo); Scale ($299/mo); Business ($599/mo); Enterprise (Custom; allowances agreed with you) | Small Basic ($25/mo) |
| Fees and pricing notes | None stated | About 1.00% of monthly ad spend; $25 shown at $2,500 of spend |
| Best for | Agencies | Not stated |
| Key features | Monitors paid text ads on Google and Bing for your brand terms, across 213 countries on desktop and mobile; Saves each ad with its search term, location, device, advertiser and destination domain; Ranks advertisers by observed visibility, with flags for affiliate markers, brand mentions, coupon sites and lookalike domains; Finds your affiliate IDs in ad destination URLs and tracks cases by status | Rules engine with if-this-then-that automation; 1,000+ optimization templates; Performance, creative and ad asset analysis; Google and Meta ads in one dashboard |
| Checked on | 2026-10-12 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Ads Lighthouse
- 7-day trial on every plan
- No per-seat pricing and no overage charges
- MCP server and exports included on every plan
Trade-offs
- Checks stop when the monthly allowance runs out
- Shopping ads start on Growth and the REST API on Scale
- A saved ad shows one search, place and moment, not the keyword bought or the spend
Wask
- 7-day free trial
- Unlimited Google and Meta ad accounts
- Price scales with your spend, so small accounts pay little
Trade-offs
- Price rises with ad spend: about 1% of monthly spend
- Works with Google Ads and Meta Ads accounts