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AdMetricKit vs My Ad Metrics

Both are in Marketing calculators. Here is how their plans, prices and features compare, taken from each vendor's own site.

 AdMetricKitMy Ad Metrics
Starting priceFree planFree plan
Free planYesYes
Free trialNot stated by the vendorNot stated by the vendor
PlansFree tools ($0)Free ($0)
Fees and pricing notesNone statedNone stated
Best forAgenciesNot stated
Key featuresCampaign Funnel Forecaster; ROAS and break-even ROAS calculators; CPC, CPM, CPA and CPL calculators; CTR, CAC and conversion rate calculators59 free calculators; Paid media metrics: CPC, CPM, CTR; Acquisition economics: ROAS, ROI, MER, CAC, CPA, CPL, LTV:CAC, payback period, target CPA and ROAS; Conversion and revenue: conversion rate, AOV, revenue, profit
Checked on2026-10-072026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

AdMetricKit

  • Free with no signup
  • Instant results in the browser
  • Guides explain the formulas

Trade-offs

  • Calculators only, with no saved results
  • The extent of the guides was not stated
  • No paid tier or support listed

Visit AdMetricKitFull listing

My Ad Metrics

  • The largest calculator library in this category, at 59 free calculators
  • Each calculator explains its formula in plain English
  • Covers SaaS metrics such as MRR, ARR and churn as well as ad metrics

Trade-offs

  • The page does not mention accounts, saved results or exports

Visit My Ad MetricsFull listing