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AdMetricKit vs ListCraft HQ

Both are in Marketing calculators. Here is how their plans, prices and features compare, taken from each vendor's own site.

 AdMetricKitListCraft HQ
Starting priceFree planFree plan
Free planYesYes
Free trialNot stated by the vendorNot stated by the vendor
PlansFree tools ($0)Free tools ($0)
Fees and pricing notesNone statedNone stated
Best forAgenciesNot stated
Key featuresCampaign Funnel Forecaster; ROAS and break-even ROAS calculators; CPC, CPM, CPA and CPL calculators; CTR, CAC and conversion rate calculators31 free tools with no signup; ROAS, blended ROAS and target (break-even) ROAS; Amazon ACOS and ACOS to ROAS; Marketing ROI and email marketing ROI
Checked on2026-10-072026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

AdMetricKit

  • Free with no signup
  • Instant results in the browser
  • Guides explain the formulas

Trade-offs

  • Calculators only, with no saved results
  • The extent of the guides was not stated
  • No paid tier or support listed

Visit AdMetricKitFull listing

ListCraft HQ

  • Free forever with no signup
  • Mobile-friendly with instant results
  • Includes Amazon-specific calculators

Trade-offs

  • No paid plan or account features are listed
  • Focused on advertising metrics and ecommerce profit
  • Tools are standalone calculators

Visit ListCraft HQFull listing