AdMetricKit vs Bïrch (Revealbot)
Both are in Ad tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
| AdMetricKit | Bïrch (Revealbot) | |
|---|---|---|
| Starting price | Free plan | from $45/mo |
| Free plan | Yes | Not stated by the vendor |
| Free trial | Not stated by the vendor | Yes |
| Plans | Free tools ($0) | Essential ($49/mo, $45/mo annual, $540/yr); Pro ($99/mo, $91/mo annual, $1,090/yr); Enterprise (Custom pricing) |
| Fees and pricing notes | None stated | None stated |
| Best for | Agencies | Not stated |
| Key features | Campaign Funnel Forecaster; ROAS and break-even ROAS calculators; CPC, CPM, CPA and CPL calculators; CTR, CAC and conversion rate calculators | Automated rules and strategies; Reports and an activity page; Explorer, Launcher and Stage; Custom and lookalike audience builder |
| Checked on | 2026-10-07 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
AdMetricKit
- Free with no signup
- Instant results in the browser
- Guides explain the formulas
Trade-offs
- Calculators only, with no saved results
- The extent of the guides was not stated
- No paid tier or support listed
Bïrch (Revealbot)
- 14-day free trial with unlimited access to all features
- Annual billing is 12 months for the price of 11
- No overage lock-outs: extra spend is billed as a percentage of the tier
Trade-offs
- Price depends on monthly ad spend across all connected accounts
- Automated rules and strategies are listed under Pro, not Essential
- Live chat support starts at Pro