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ActiveCampaign vs RevenueCat

Both are in Marketing automation. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Fees: ActiveCampaign states none; RevenueCat Free up to $2,500 in monthly tracked revenue, 1% of monthly tracked revenue above $2,500, 1% of MTR on conversions from Growth Tools only, Custom pricing.
 ActiveCampaignRevenueCat
Starting pricefrom $15/moFree plan
Free planNot stated by the vendorYes
Free trialYesNot stated by the vendor
PlansStarter ($15/mo annual); Plus ($49/mo annual); Pro ($79/mo annual); Enterprise ($145/mo annual)Free (); Pro (); Growth Tools (); Enterprise ()
FeesNot statedFree up to $2,500 in monthly tracked revenue; 1% of monthly tracked revenue above $2,500; 1% of MTR on conversions from Growth Tools only; Custom pricing
Best forNot statedNot stated
Key featuresMulti-step marketing automation; Email marketing and cross-channel marketing; Active Intelligence AI (limits apply on Starter and Plus); Landing pages (Plus and up)Cross-platform in-app purchase infrastructure; Pre-built and customizable paywall templates; A/B testing and experimentation with remote configuration; Unified subscription data and analytics dashboard
Checked on2026-10-032026-10-05

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

ActiveCampaign

  • Free trial and a 30-day money-back guarantee
  • Marketing automation on every plan
  • Unlimited automation actions from Plus
  • Free training, migration, and chat and ticket support

Trade-offs

  • Starter limits you to 5 actions per automation, 1 user and limited segmentation
  • Prices rise with the number of email contacts
  • Predictive sending and SSO need higher plans

Visit ActiveCampaignFull listing

RevenueCat

Visit RevenueCatFull listing