SEOptimer vs Surfer SEO
Both are in SEO tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- SEOptimer's cheapest paid plan is $29/mo, against $49/mo for Surfer SEO.
- Fees: SEOptimer states none; Surfer SEO Custom pricing.
| SEOptimer | Surfer SEO | |
|---|---|---|
| Starting price | from $29/mo | from $49/mo |
| Free plan | No | Not stated by the vendor |
| Free trial | Yes | Not stated by the vendor |
| Plans | DIY SEO ($29/mo); White Label ($39/mo); Lead Generation ($59/mo) | Discovery ($49/mo annual); AI Search Analytics ($82/mo annual); Standard ($99/mo annual); Pro ($182/mo annual); Peace of Mind ($299/mo annual); Enterprise () |
| Fees | Not stated | Custom pricing |
| Best for | Agencies | Not stated |
| Key features | SEO audits and SEO crawls; Tracked keywords; Keyword and backlink searches; AI Writer articles | Create or optimize content documents; 1-click content optimization; AI visibility tracking across ChatGPT, Gemini and AI Overviews; Content ideas and coverage gaps (Pro and up) |
| Checked on | 2026-10-03 | 2026-10-01 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
SEOptimer
- 14-day free trial on the main plans
- Plans for a single site up to agencies
- White-label reports from $39 a month
Trade-offs
- DIY SEO is limited to 4 crawls for 1 site and 20 tracked keywords
- GEO and Local SEO are separate $29 products and are not available on the trial
- The Monthly / Annual switch was not separated out
Surfer SEO
- Offers a free start on every plan (terms not stated on the page)
- Content optimization built in
- Includes AI search visibility tracking
Trade-offs
- Entry plan is $49 a month billed yearly and covers 120 documents
- API access needs the $299 Peace of Mind plan
- Monthly-billing prices were not shown on the page