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SEOptimer vs SpyFu

Both are in SEO tools. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • SEOptimer's cheapest paid plan is $29/mo, against $39/mo for SpyFu.
  • Fees: SEOptimer states none; SpyFu $59 for the first month; $30 per additional user.
 SEOptimerSpyFu
Starting pricefrom $29/mofrom $39/mo
Free planNoNo
Free trialYesNot stated by the vendor
PlansDIY SEO ($29/mo); White Label ($39/mo); Lead Generation ($59/mo)Basic ($39/mo); Pro + AI ($119/mo); Team / Agency ($249/mo)
FeesNot stated$59 for the first month; $30 per additional user
Best forAgenciesNot stated
Key featuresSEO audits and SEO crawls; Tracked keywords; Keyword and backlink searches; AI Writer articlesCompetitor keyword and ad research with 10+ years of historical data; Site audit with AI fixes; Weekly tracked keyword rankings; Automated and white-labeled reporting
Checked on2026-10-032026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

SEOptimer

  • 14-day free trial on the main plans
  • Plans for a single site up to agencies
  • White-label reports from $39 a month

Trade-offs

  • DIY SEO is limited to 4 crawls for 1 site and 20 tracked keywords
  • GEO and Local SEO are separate $29 products and are not available on the trial
  • The Monthly / Annual switch was not separated out

Visit SEOptimerFull listing

SpyFu

  • Unlimited search results and data exports on Pro + AI and Team
  • Annual billing gives 3 months free (25% savings)
  • 10+ years of historical data on every plan

Trade-offs

  • Basic limits search results and exports to 10k rows and 1 user
  • Pro + AI is $59 for the first month, then $119 a month
  • Extra users are $30 each on Pro + AI

Visit SpyFuFull listing