Rebrandly vs UTManager
Both are in UTM tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Rebrandly's cheapest paid plan is $8/mo, against $8.25/mo for UTManager.
- Rebrandly has a free plan; UTManager does not.
- Fees: Rebrandly states none; UTManager $500 one-time.
| Rebrandly | UTManager | |
|---|---|---|
| Starting price | Free plan · from $8/mo | from $8.25/mo |
| Free plan | Yes | No |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free ($0); Essentials ($11/mo, $8/mo annual); Professional ($32/mo, $22/mo annual); Growth ($99/mo, $69/mo annual) | Subscription ($8.25/mo annual, $99/yr); Lifetime () |
| Fees | Not stated | $500 one-time |
| Best for | Not stated | Agencies |
| Key features | Branded short links on your own domain; QR codes; Click tracking; API access on every plan | UTM link builder with templates; Bulk link builder; Team governance and approved values for source, medium, content and term; Requires every link to belong to a campaign |
| Checked on | 2026-09-30 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Rebrandly
- A custom domain on every plan, including Free
- Lowest paid plan is $8/mo billed annually
- Clear link and tracked-click limits on each plan
Trade-offs
- The free plan tracks only 100 clicks a month
- No team members below the Professional plan
UTManager
- One flat price with unlimited links, teams, members and QR codes
- A one-time lifetime option
- Governance rules keep naming consistent
Trade-offs
- No free plan or free trial is listed
- The lifetime option covers current core features; future premium modules may cost extra
- No click tracking or short links are listed