My Ad Metrics vs New Media Fellows Tools
Both are in Marketing calculators. Here is how their plans, prices and features compare, taken from each vendor's own site.
| My Ad Metrics | New Media Fellows Tools | |
|---|---|---|
| Starting price | Free plan | Free plan |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free ($0) | Free tools ($0) |
| Fees | Not stated | Not stated |
| Best for | Not stated | Not stated |
| Key features | 59 free calculators; Paid media metrics: CPC, CPM, CTR; Acquisition economics: ROAS, ROI, MER, CAC, CPA, CPL, LTV:CAC, payback period, target CPA and ROAS; Conversion and revenue: conversion rate, AOV, revenue, profit | 61 tools live and 5 in preview; Multiple methods shown for each answer, with sources named; AI-era measurement: GEO content scorer and AI Overview CTR impact estimator; Channel cost tools: WhatsApp API, CTV budget, social ad cost, SMS segment counter |
| Checked on | 2026-10-03 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
My Ad Metrics
- The largest calculator library in this category, at 59 free calculators
- Each calculator explains its formula in plain English
- Covers SaaS metrics such as MRR, ARR and churn as well as ad metrics
Trade-offs
- The page does not mention accounts, saved results or exports
New Media Fellows Tools
- Free with no signup
- Shows its methods and sources on each tool
- Covers offline and AI-era measurement as well as paid media
Trade-offs
- Five tools are still in preview
- Tools are for planning and estimates, not account integration
- Run by a single publisher; no paid plans are listed