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ListCraft HQ vs My Ad Metrics

Both are in Marketing calculators. Here is how their plans, prices and features compare, taken from each vendor's own site.

 ListCraft HQMy Ad Metrics
Starting priceFree planFree plan
Free planYesYes
Free trialNot stated by the vendorNot stated by the vendor
PlansFree tools ($0)Free ($0)
FeesNot statedNot stated
Best forNot statedNot stated
Key features31 free tools with no signup; ROAS, blended ROAS and target (break-even) ROAS; Amazon ACOS and ACOS to ROAS; Marketing ROI and email marketing ROI59 free calculators; Paid media metrics: CPC, CPM, CTR; Acquisition economics: ROAS, ROI, MER, CAC, CPA, CPL, LTV:CAC, payback period, target CPA and ROAS; Conversion and revenue: conversion rate, AOV, revenue, profit
Checked on2026-10-032026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

ListCraft HQ

  • Free forever with no signup
  • Mobile-friendly with instant results
  • Includes Amazon-specific calculators

Trade-offs

  • No paid plan or account features are listed
  • Focused on advertising metrics and ecommerce profit
  • Tools are standalone calculators

Visit ListCraft HQFull listing

My Ad Metrics

  • The largest calculator library in this category, at 59 free calculators
  • Each calculator explains its formula in plain English
  • Covers SaaS metrics such as MRR, ARR and churn as well as ad metrics

Trade-offs

  • The page does not mention accounts, saved results or exports

Visit My Ad MetricsFull listing