Highnova Free Tools vs My Ad Metrics
Both are in Marketing calculators. Here is how their plans, prices and features compare, taken from each vendor's own site.
| Highnova Free Tools | My Ad Metrics | |
|---|---|---|
| Starting price | Free plan | Free plan |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free tools ($0) | Free ($0) |
| Fees | Not stated | Not stated |
| Best for | Not stated | Not stated |
| Key features | ROAS calculator with ACOS and break-even ROAS; CAC and LTV calculator with LTV:CAC ratio; Ad budget calculator that works back from a revenue goal; Marketing budget calculator with a channel-by-channel split | 59 free calculators; Paid media metrics: CPC, CPM, CTR; Acquisition economics: ROAS, ROI, MER, CAC, CPA, CPL, LTV:CAC, payback period, target CPA and ROAS; Conversion and revenue: conversion rate, AOV, revenue, profit |
| Checked on | 2026-10-03 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Highnova Free Tools
- Free with no sign-up
- The budget calculators recommend a channel split
- Built by a marketing agency
Trade-offs
- Only four calculators
- Written for businesses in the UAE
- The page promotes the agency's paid services
My Ad Metrics
- The largest calculator library in this category, at 59 free calculators
- Each calculator explains its formula in plain English
- Covers SaaS metrics such as MRR, ARR and churn as well as ad metrics
Trade-offs
- The page does not mention accounts, saved results or exports