Framer vs Unbounce
Both are in Landing page builders. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Framer's cheapest paid plan is $10/mo, against $22/mo for Unbounce.
- Fees: Framer Billed yearly; additional editors $20 a month, Custom pricing; request a trial; Unbounce states none.
| Framer | Unbounce | |
|---|---|---|
| Starting price | Free plan · from $10/mo | from $22/mo |
| Free plan | Yes | Not stated by the vendor |
| Free trial | Not stated by the vendor | Yes |
| Plans | Free ($0); Basic ($10/mo annual); Pro ($30/mo annual); Enterprise () | Starter ($29/mo, $22/mo annual); Build ($99/mo, $74/mo annual); Experiment ($149/mo, $112/mo annual); Optimize ($249/mo, $187/mo annual) |
| Fees | Billed yearly; additional editors $20 a month; Custom pricing; request a trial | Not stated |
| Best for | Not stated | Not stated |
| Key features | Visual page design and hosting; CMS collections and items; AI credits for building pages; Custom domain (paid plans) | Landing page builder with drag and drop; Lead gen forms; Unlimited A/B testing (Experiment and up); AI copywriting (Build and up) |
| Checked on | 2026-10-03 | 2026-09-30 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Framer
- Free plan with a Framer domain
- Free custom domain included on yearly billing
- Viewers are free; additional editors are $20 a month
Trade-offs
- The free plan has 1 GB of bandwidth and no custom domain
- Basic is limited to 30 pages and 2 CMS collections
- A/B testing is a paid add-on on Pro
- Pricing shown is for yearly billing
Unbounce
- 14-day free trial, no credit card needed
- Unlimited A/B testing from the Experiment plan
- Unlimited landing pages from the Build plan
Trade-offs
- No A/B testing below Experiment ($112/mo billed annually)
- Visitor limits rise by plan, starting very low on Starter
- The Starter plan allows only 5 landing pages