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FirstPromoter vs Insense

Both are in Influencer marketing. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • FirstPromoter's cheapest paid plan is $40.83/mo, against $500/mo for Insense.
  • Fees: FirstPromoter states none; Insense One month, upgrades to the quarterly Brand plan; 20% marketplace fee, $1,500 billed quarterly; 10% marketplace fee, $2,400 billed quarterly; 7% marketplace fee.
 FirstPromoterInsense
Starting pricefrom $40.83/mofrom $500/mo
Free planNoNo
Free trialYesNot stated by the vendor
PlansStarter ($49/mo, $40.83/mo annual, $490/yr); Business ($99/mo, $82.50/mo annual, $990/yr); Enterprise ($149/mo, $124.17/mo annual, $1490/yr)Trial ($650/mo); Brand ($500/mo); Agency ($800/mo)
FeesNot statedOne month, upgrades to the quarterly Brand plan; 20% marketplace fee; $1,500 billed quarterly; 10% marketplace fee; $2,400 billed quarterly; 7% marketplace fee
Best forNot statedNot stated
Key featuresReferral link tracking on your own domain; Coupon code and direct URL tracking; Recurring and lifetime commissions; Multi-tier commissions across up to 3 levelsCreator marketplace; Creative brief templates; Automated contracting and payments; Content rights and a content library
Checked on2026-10-032026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

FirstPromoter

  • 14-day free trial, no credit card required
  • Every plan includes the same core tracking and commission features
  • Cookie life up to 9,999 days with first-click or last-click attribution

Trade-offs

  • Starter is capped at $5,000 a month in affiliate revenue and 1,000 affiliates
  • Starter allows 3 campaigns and no multi-site workspaces
  • Promoter-only non-monetary rewards are Enterprise only

Visit FirstPromoterFull listing

Insense

  • Unlimited campaigns and creators on Brand and Agency
  • Marketplace fee drops to 10% on Brand and 7% on Agency
  • Managed services available from an in-house creative team

Trade-offs

  • Creator payments are not included in the plan price
  • Brand and Agency are billed quarterly and renew every 3 months automatically
  • The trial month costs $650 and upgrades to a quarterly plan unless you opt out
  • Extra seats are $30 a month and extra brands $100 a month

Visit InsenseFull listing