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EmailOctopus vs Moosend

Both are in Email marketing. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Moosend's cheapest paid plan is $7/mo, against $9/mo for EmailOctopus.
  • EmailOctopus has a free plan; Moosend does not.
  • Moosend offers a free trial; EmailOctopus does not say it does.
  • Fees: EmailOctopus Billed yearly; price rises with subscribers; Moosend For 500 contacts; price rises with contacts, Build a plan from add-ons, Custom pricing.
 EmailOctopusMoosend
Starting priceFree plan · from $9/mofrom $7/mo
Free planYesNo
Free trialNoYes
PlansStarter ($0); Pro ($9/mo annual)Pro ($9/mo, $7/mo annual); Moosend+ (); Enterprise ()
FeesBilled yearly; price rises with subscribersFor 500 contacts; price rises with contacts; Build a plan from add-ons; Custom pricing
Best forNot statedNot stated
Key featuresDrag-and-drop editor or your own HTML; 100+ mobile-friendly templates; Merge-tag personalisation; AutomationsUnlimited email campaigns and sends; Marketing automation workflows; Landing pages and subscription forms; SMTP server and transactional emails
Checked on2026-10-032026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

EmailOctopus

  • Free plan with up to 2,500 subscribers and 10,000 emails a month
  • 20% lifetime nonprofit discount
  • Plans upgrade automatically as your list grows
  • Pro includes unlimited users, landing pages and forms

Trade-offs

  • The free plan shows EmailOctopus branding and allows 1 landing page, 1 form and 1 user
  • There is no free trial; the free plan is the way to try it
  • Pro starts at 10,000 emails a month at the entry tier

Visit EmailOctopusFull listing

Moosend

  • 30-day free trial with no credit card
  • Unlimited email sends on paid plans
  • Annual billing saves 20%

Trade-offs

  • Price depends on contact count, so the figures here are for 500 contacts
  • The free trial publishes only 1 workflow, 1 form and 1 landing page
  • Transactional emails are an add-on on Moosend+

Visit MoosendFull listing