Dub vs Linkly
Both are in Link shorteners and trackers and UTM tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Linkly's cheapest paid plan is $15/mo, against $27/mo for Dub.
- Fees: Dub states none; Linkly Annual only.
| Dub | Linkly | |
|---|---|---|
| Starting price | Free plan · from $27/mo | Free plan · from $15/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Not stated by the vendor |
| Plans | Free ($0); Pro ($30/mo, $27/mo annual); Business ($90/mo, $81/mo annual); Advanced ($300/mo, $270/mo annual) | Free ($0); Starter ($15/mo annual); Pro ($32/mo annual); Business ($107/mo annual); Unlimited ($833/mo annual) |
| Fees | Not stated | Annual only |
| Best for | Not stated | Not stated |
| Key features | Short links with analytics; Custom QR codes; UTM builder and templates; Device and geo targeting | Short links and custom back-halves; UTM builder and customizable link preview; Custom QR codes; Device, browser and OS analytics |
| Checked on | 2026-09-30 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Dub
- Free plan includes API access and 3 custom domains
- Open source
- A 14-day trial on paid plans
- Yearly billing is 10% cheaper
Trade-offs
- The free plan allows only 25 new links a month
- A/B testing and conversion tracking start at Business ($90/mo)
- The pricing page leads with Dub Partners (affiliate management), which is a separate product
Linkly
- Free plan with full API access
- Yearly billing saves about 20%
- Add-on packs extend a single limit without a tier upgrade
Trade-offs
- Free is 100 links and 500 clicks a month with 1 custom domain
- Starter is sold annually only and has no custom domain
- Unlimited is $833 a month billed annually