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Convert Experiences vs GrowthBook

Both are in A/B testing. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • GrowthBook's cheapest paid plan is $40/mo, against $299/mo for Convert Experiences.
  • Fees: Convert Experiences Price on request, annual only; GrowthBook Per seat per month, Custom pricing; contact sales.
 Convert ExperiencesGrowthBook
Starting pricefrom $299/moFree plan · from $40/mo
Free planNot stated by the vendorYes
Free trialYesNot stated by the vendor
PlansGrowth ($399/mo, $299/mo annual, $3588/yr); Pro ($599/mo, $420/mo annual, $5040/yr); Enterprise ()Starter ($0); Pro ($40/mo); Enterprise ()
FeesPrice on request, annual onlyPer seat per month; Custom pricing; contact sales
Best forAgenciesNot stated
Key featuresA/B testing and split URL testing; Advanced targeting and goals, including behavioral targeting; Heatmaps (Convert Signals); QA wizard and sample ratio mismatch checkUnlimited experiments (A/B tests) and feature flags; Bring your own warehouse or a managed warehouse; Bayesian and frequentist statistics; AI Visual Editor and split URL tests (Pro)
Checked on2026-10-012026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

Convert Experiences

  • 15-day free trial with no card
  • Yearly billing is 25% to 30% cheaper
  • Flat price per tier, with 100,000 tested users a month included

Trade-offs

  • Starts at $299/mo billed yearly, well above entry-level testing tools
  • Growth is limited to 5 projects and 5 active experiences per project
  • Overuse is charged per extra block of tested users

Visit Convert ExperiencesFull listing

GrowthBook

  • Free plan with unlimited experiments, flags and traffic
  • No credit card required to start
  • Self-hosting is an option

Trade-offs

  • Free is limited to 3 users and 1 project
  • Pro is $40 per seat a month, so cost grows with the team
  • SSO, approval workflows and uptime SLAs need Enterprise

Visit GrowthBookFull listing