Afluencer vs FirstPromoter
Both are in Influencer marketing. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- FirstPromoter's cheapest paid plan is $40.83/mo, against $49/mo for Afluencer.
- Afluencer has a free plan; FirstPromoter does not.
| Afluencer | FirstPromoter | |
|---|---|---|
| Starting price | Free plan · from $49/mo | from $40.83/mo |
| Free plan | Yes | No |
| Free trial | Yes | Yes |
| Plans | Free ($0); Marketplace ($49/mo); Standard ($649/mo); Pro ($1049/mo) | Starter ($49/mo, $40.83/mo annual, $490/yr); Business ($99/mo, $82.50/mo annual, $990/yr); Enterprise ($149/mo, $124.17/mo annual, $1490/yr) |
| Fees | Not stated | Not stated |
| Best for | Not stated | Not stated |
| Key features | Post campaigns and have creators apply; Premium influencer filters; Invitation credits (60 a month on Marketplace); Influencer Hero platform access (Standard and up) | Referral link tracking on your own domain; Coupon code and direct URL tracking; Recurring and lifetime commissions; Multi-tier commissions across up to 3 levels |
| Checked on | 2026-10-03 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Afluencer
- Free for brands to post collabs and for creators to apply
- Free trial of the Marketplace plan
- Self-service, with no sales call needed for the Marketplace plan
Trade-offs
- Standard is $649 a month and Pro is $1,049 a month
- Afluencer and Influencer Hero are separate products, according to the page
- The page shows a news banner that Afluencer is becoming part of another company; details were not captured
FirstPromoter
- 14-day free trial, no credit card required
- Every plan includes the same core tracking and commission features
- Cookie life up to 9,999 days with first-click or last-click attribution
Trade-offs
- Starter is capped at $5,000 a month in affiliate revenue and 1,000 affiliates
- Starter allows 3 campaigns and no multi-site workspaces
- Promoter-only non-monetary rewards are Enterprise only